Unique Functionality

Pre-Scheduling Appointments

I like stories, so here is another one.

Remember back in the ‘50s and ‘60s, your local family Dentist was all about fixing your teeth. You had pain, he pulled it. You had a hole, he filled it. Business was all about fixing the teeth. Now jump forward 40 or 50 years and the dentist is now a Doctor and his office has more high tech equipment than the average auto repair shop. The first thing you have to do when moving into a new home is finding a dentist that is actually accepting new clients. Imagine, “Are you a patient of ABC Dental Office?” is the first thing the Receptionist asks. When you leave the office you are already scheduled for a regular 6 month check up. Oh, and when did Fluoride Treatments and Gum Disease Prevention become a standard?

Now let’s see if there are any similarities between the two types of businesses, local dentistry and local auto repair. High tech, professional, no longer associated with gas stations or barber shops. Yeah, there are some similarities. Patients or Vehicle, both need fixing less and both need long term maintenance.

So the first thing we must do is to determine what maintenance is necessary and then go back and recheck. Do you know what needs to be maintained or do you think you know. I remember years ago when brake flushes were thought of as overkill, I no longer believe that. Fuel Injection Service for cars without complaints, nowadays, absolutely. The days of “If it aint broke, don’t fix it!” are long past. Maintaining a car nowadays goes farther than ever before. Subletting out detailing and waxing and polishing may be necessary to keep your customer in his car for three to four additional years. These are the years when maintenance becomes very profitable for you. So go back and decide how you can transform your business from a fix it shop to a full maintenance and repair shop.

Once you’ve decided to be a maintenance shop you can and must pre-schedule your clients to make sure they return on time. ServiceShop and GenesisFour understand this and have the program for you. Postcards and Procedures, call Fred to walk through the set up today.